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Action Plan

Creativity and innovation are the heart of the Vermont brand, attracting tourists and new residents, creating jobs, and advancing economic growth. Leaders in government, business, and the creative sector agree there is a critical need for statewide analysis and coordinated action to advance the creative economy. In fall 2020, the Vermont Creative Network convened hundreds of Vermont creatives to help develop a vision for a thriving, creative Vermont and an action plan that will best serve the creative sector in the next decade. 

Creativity is essential to the cultural and economic vitality of Vermont. In our vision:

  • Arts, culture and creativity are essential infrastructure
  • Vermont communities thrive through creative expression and enterprise
  • Creatives and creative enterprises succeed in a diverse, connected, and collaborative environment

Read the full CreateVT Action Plan.
Read the 2-page preview.
Read the Executive Summary.

Thank you to all who have submitted feedback since the launch party to help improve the final Action Plan. The public comment period has closed as of May 24, and Vermont Creative Network organizers are now reviewing submitted feedback.

View the recording of the May 3, 2021, launch event.

Read VTDigger Commentaries on the CreateVT Action Plan from state leaders:

Learn more at our planning hub:

Key findings

A major statewide research study in 2019 on Vermont’s creative sector informed the action plan. Key findings of the study are:

  • Vermont’s share of creative economy jobs (9.3% of all employment) is higher than the average across the U.S.
  • The majority of those jobs are in design, specialty foods, and visual arts and crafts.
  • Nearly 50% of Vermont’s creatives are self-employed or freelance (compared to 40% nationwide).
  • The pace of growth in Vermont’s creative sector is lagging (8% growth from 2010 to 2018 vs. 14% nationally).


Community Workshop convened community gatherings and led development of the plan. Artist and organizer Shanta Lee Gander joined the team to complete the plan in 2021. Mt. Auburn Associates and its partners Melissa Levy of Vermont-based Community Roots and Stuart Rosenfeld directed the research portion of this project.


This project is supported by major grants from Jane’s Trust and The Windham Foundation. We are also grateful for support from the Vermont Agency of Commerce and Community Development, the National Life Group Foundation, and the Ruth and Peter Metz Family Foundation.